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John Danenbarger
Yesterday I listed why the Mobile fast growing media platform is interesting in general.
Next, let’s look at the problems mobile phone users face.
Essentially, there are four problems:
- Small Screens
- Awkward input
- Download delays
- Poorly designed sites
What are the main Internet activities of mobile phone users?
1. Communication – This includes email, social network sites, forums, using a camera application to send a picture to a friend.
2. Seeking Information – This includes finding business hours, stores, locations, directions, checking news, sport information, movie times.
3. Data handling – This includes uploading a picture, and installing an application.
4. Entertainment – Usually this means watching a video.
5. Transactions – This means shopping and banking.
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