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John Danenbarger
Yesterday, you will remember that your need to construct a mobile phone website differently than a full-fledged website for a desktop computer. But the rules are still valid that, if you don’t optimize your mobile website, you have wasted your money.
Here are seven things you need to know:
- Because each smart-phone renders websites differently, you can check to see how your will show by using validators (to be listed later)
- Follow the “traditional” on-site SEO Best Practices, such as,
- Major keywords in the title tags
- H1 and body text
- Rich keyword Meta Titles and Descriptions
- Keyword-rich anchor text for internal links
- Have a dedicated link building campaign for the mobile site.
- Mobile search results tend to reflect “local search results.” Your site must be optimized for local type searches.
- Submit your business information to local directories making sure your site is verified and included in site like Google’s Local Business Center.
- Get the mobile site spidered and indexed by submitting to major search engines: Google Sitemaps and Yahoo! Submit Your Mobile Site
- Standard domain names and URLs (m.site.com, mobile.site.com, site.mobi, www.site.com/mobile) should all point to your mobile site. If you can afford only one of these domains, use m.site.com
Tomorrow I will show you some tools you can use to help your site work.
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